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Nooworks was founded in 2004 by Jennifer D'Angelo inspired by a love of her dog The Noo Noo. Initially a line of screen printed tees and totes the label has grown into a full lifestyle brand of apparel and accessories all made in California using ethically sourced materials. Each season we work with new artists to help us fully envision the line through their graphics on textiles and tees. Some of the artists include Maya Wild, Justin Lovato, Timothy Goodman, Emily Glaubinger, Sarah Mead, Jamaica Dyer, Lady Love, Paul Allan, Omar Gonzales, Audrey Erickson, Diego Maninno, Ferris Plock and Kelly Tunstall. In 2010 we opened our flagship store/gallery where we exhibit each artists work alongside the line we've created with them each season.With the expansion in 2010 Nooworks was joined by Gwen Lutz. Pattern maker, wholesale manager,designer and  numbers wizard  Gwen has brought us classics such as the Western Wonder, Bicycle Cape and more all while turning the business into a well oiled machine.

In 2011 we added the fabulous Nicole Wyman who has harnessed the internet for us and keeps us in the know and in 2012 we added Madeline Manley.